The must-read summary of Jack Welch and Suzy Welchs book: The Real-Life MBA: Your No-BS Guide to Winning the Game, Building a Team and Growing Your Career.This complete summary of the ideas from Jack Welch and Suzy Welchs book The Real-Life MBA shows that in business nowadays it isnt enough to have a purely theoretical or conventional MBA; you need a Real-Life MBA. You need to have real-life experience to understand how best to manage and grow your career. The authors focus on the three competencies that you should master; you have to know the game so that you can win it, form a great team through strong leadership and know how to manage your career. By mastering these competencies, you will be able to take charge of your own career path and achieve the success you want. This summary tells you all you need to know to earn your own Real-Life MBA and watch your career flourish.Added-value of this summary: • Save time• Understand the key concepts • Increase your business knowledgeTo learn more, read The Real-Life MBA and master the competencies they didnt teach at school!
The must-read summary of Bernhard Schroeders book: Fail Fast or Win Big: The Start-Up Plan for Starting Now.This complete summary of the ideas from Bernhard Schroeders book Fail Fast or Win Big shows that the traditional approach to business plans used by entrepreneurs is outdated, as markets evolve too quickly nowadays. This means it is necessary to have a business plan that is being constantly adapted to suit the current market. The author explains the LeanModel Framework, which is based on customer truth. This framework requires you to get feedback from customers in an ongoing cycle to avoid being left behind with an outdated business model. If you are an entrepreneur in the process of writing your business plan, this summary will give you all the information you need to adapt your approach and stay ahead of the game.Added-value of this summary: • Save time• Understand key concepts • Develop your business knowledge To learn more, read Fail Fast or Win Big and discover a new approach to writing your business plan; youll never look back!
Seminar paper from the year 2016 in the subject Business economics - Company formation, Business Plans, grade: 17,00/20,00, , language: English, abstract: This work is the written version of a ptich desk for the course Entrepreneurial project. Different tools like the scenario scratching, market analysis, SWOT analysis, lean start-up method, canvas map have been utilised to make this pitch desk.
Seminar paper from the year 2016 in the subject Business economics - Company formation, Business Plans, grade: 81%, University of South Wales, language: English, abstract: The paper aims to analyse the current situation of a fictive company and moreover to work out an adequate internationalisation strategy considering the following three key objectives: 1. Reduce labour costs by shifting the production- centre to a low-income country, 2. Enter new markets in countries with a low level of market satisfaction, 3. Enlarge the range and variety of products through a highly educated R&D-Team. After evaluating the business environment, three potential target countries for the internationalisation process are assessed. In a next step the strengths, weaknesses, opportunities and threats are lined out. Moreover a PEST-analysis is conducted to prepare for the location decision. Finally, the most adequate method is selected and a brief conclusion and recommendation are given.
Seminar paper from the year 2014 in the subject Business economics - Company formation, Business Plans, grade: 58, Loughborough University, language: English, abstract: The following report will focus on analyzing the corporate strategy of General Electric (from this point on referred to as GE) during the period of Jeffrey Immelt as CEO of GE more specifically from 2005 until present. It will look into what GEs corporate strategy is and its suitability in terms of environment, capabilities and stakeholder expectations. The time period was chosen to show how the six-part growth process was introduced and implemented through different strategies.
Seminar paper from the year 2017 in the subject Business economics - Company formation, Business Plans, grade: 1.0, Bocconi University, course: Innovation in Services, language: English, abstract: Throughout the paper theoretical frameworks discussed during the course Innovation in Services at Bocconi University will be applied to describe and analyse the development of Snapchat as an innovative service. In the following the characteristics of Snapchat, its innovative features and evolution are introduced. The paper includes an analysis of the sectoral competitive environment, the demand and how it has influenced diffusion of innovation as well as prospects. The company Snapchat Inc. was founded by Evan Spiegel and co-founders Robert Murphy and Reggie Brown in September 2011. Today, it delivers the most popular app among teenagers in the United States, and was valued by investors at $18 billion. In 2016, Snapchat Inc. changed its name to Snap Inc.. The evolution of Snapchat has gone from an instant photo messaging app to becoming a brand network, a marketing platform, as well as live stream media. In short, the platform has morphed into combining the best of social networks, magazines and television in an omni-entertainment app.
Essay from the year 2017 in the subject Business economics - Company formation, Business Plans, , language: English, abstract: Spanx is a company founded in 1998 by Sara Blakely. It manufactures and markets apparel and hosiery products for women through online retailers, department stores and boutiques located across the US, Australia, Canada and the UK. The key products that the company offer include body shapers, bras, panties, slip, tights, and socks. The peculiarity of this company is due to the unique story of how its founder, who without any business and economic education, managed to launch a billion dollar organization. The object of this paper is to analyse which market opportunities existed at the time Sara Blakely decide to create her first body shaper and what type of strategy gave her the chance to successfully exploit these opportunities. Once a detailed assessment will be made, recommendations to new entrepreneurs will be outlined in order to illustrate the importance of the lessons that Spanxs case can provide to current business challenges.
The must-read summary of Chip Conleys book: The Rebel Rules: Daring to Be Yourself in Business.This complete summary of the ideas from Chip Conleys book The Rebel Rules shows how todays rebel entrepreneurs are those who start new companies that break the established rules. In his book, the author explains that you do not necessarily have to conform and do what everyone else has done in the past to succeed. Chip Conley analyzes four personality traits that those who succeed against conventional wisdom have in common. This summary will help you gain the confidence you need to become a business rebel and start succeeding on your own terms.Added-value of this summary:• Save time• Understand key concepts• Expand your business knowledgeTo learn more, read The Rebel Rules and find out how you can develop the qualities that will make you more competitive on the market.
The must-read summary of Ricardo Semlers book Maverick: The Success Story Behind the Worlds Most Unusual Workplace.This complete summary of the ideas from Ricardo Semlers book Maverick explores the reasons behind the amazing success of the company Semco. Founded in Brazil in 1952, its revenues had risen by 600% in 1993, despite the fact that Brazil was in recession. The various facets of Semcos philosophy, as analysed by Semler, are explained here: business aims, management of the workforce, encouragement of initiatives... This summary explains how two apparently conflicting goals, namely making money and improving the workers lives, are actually entwined. Added-value of this summary: • Save time • Understand the keys of entrepreneurship• Expand your knowledge of personnel management To learn more, read Maverick by Ricardo Semler and discover how your company can follow the same road towards both human and economic success!
The must-read summary of Jim Champys book: Deliver! How to Be Fast, Flawless and Frugal.This complete summary of the ideas from Jim Champys book Deliver! explains that it is hard to find funding for new initiatives. Therefore, new businesses need to adopt models which allow them to outsmart competitors, engage customers more fully and operate in and then retool the basic day-to-day activities of their organisations in savvy ways.Added-value of this summary:• Save time• Understand key concepts• Expand your business knowledgeTo learn more, read Deliver! and find out how you can keep fine-tuning your business to deliver more of what your customers want.