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Growing Pains - Building Sustainably Successful...
45,99 € *
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An insightful and practical toolkit for managing organizational growth Growing Pains is the definitive guide to the life cycle of an organization, and the optimization strategies that make the organization stronger. Whether growth is rapid, slow, or not occurring at all, this book provides a host of solid tools and recommendations for putting everything in order. Now in its fifth edition, this invaluable guide has been fully updated to reflect the current economic climate, and includes new case studies and chapters discussing nonprofit life cycle tools, leadership challenges and the leadership molecule, and real-world applications of the frameworks presented. The latest empirical research is presented in the context of these ideas, including new data on strategic organizational development. Mini-cases that illustrate growth management issues have been added throughout, with additional coverage of international entrepreneurship and companies that provide a frame of reference for the perspective being developed. Growing pains are normal, and a valuable indicator of organizational health, but they indicate the need for new systems, processes, and structure to support the organizations size. This book provides a practical framework for managing the process, applicable to organizations of all sizes. Understand the key stages of growth and the challenges of each Measure your organizations growing pains and development Deploy new tools that facilitate positive organizational development Make the necessary transitions required to ensure sustainable success Some companies, even after brilliant beginnings, lose their way as growth throws them for a loop. Growing Pains identifies the underlying factors that promote long term success, and gives you a framework for successfully managing the transitions of growth.

Anbieter: ciando eBooks
Stand: 12.12.2017
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Growing Pains - Building Sustainably Successful...
45,99 € *
ggf. zzgl. Versand

An insightful and practical toolkit for managing organizational growth Growing Pains is the definitive guide to the life cycle of an organization, and the optimization strategies that make the organization stronger. Whether growth is rapid, slow, or not occurring at all, this book provides a host of solid tools and recommendations for putting everything in order. Now in its fifth edition, this invaluable guide has been fully updated to reflect the current economic climate, and includes new case studies and chapters discussing nonprofit life cycle tools, leadership challenges and the leadership molecule, and real-world applications of the frameworks presented. The latest empirical research is presented in the context of these ideas, including new data on strategic organizational development. Mini-cases that illustrate growth management issues have been added throughout, with additional coverage of international entrepreneurship and companies that provide a frame of reference for the perspective being developed. Growing pains are normal, and a valuable indicator of organizational health, but they indicate the need for new systems, processes, and structure to support the organizations size. This book provides a practical framework for managing the process, applicable to organizations of all sizes. Understand the key stages of growth and the challenges of each Measure your organizations growing pains and development Deploy new tools that facilitate positive organizational development Make the necessary transitions required to ensure sustainable success Some companies, even after brilliant beginnings, lose their way as growth throws them for a loop. Growing Pains identifies the underlying factors that promote long term success, and gives you a framework for successfully managing the transitions of growth.

Anbieter: ciando eBooks
Stand: 07.11.2017
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The hard thing about hard things - Building a B...
4,99 € *
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Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valleys most respected and experienced entrepreneurs, offers essential advice on building and running a startup-practical wisdom for managing the toughest problems business school doesnt cover, based on his popular bens blog. While many people talk about how great it is to start a business, very few are honest about how difficult it is to run one. Ben Horowitz analyzes the problems that confront leaders every day, sharing the insights hes gained developing, managing, selling, buying, investing in, and supervising technology companies.

Anbieter: ciando eBooks
Stand: 12.12.2017
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The Maker Revolution - Building a Future on Cre...
22,99 € *
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Become a force for change through community, access, knowledge, and innovation The Maker Revolution is a guidebook to the new industrial revolution. Artisans, crafters, DIYers, and inventors around the globe are changing the way we change the world-are you ready to join the movement? This book shows you how to find your place in the revolution. Youll learn how the movement came about, and how Makers are already shifting paradigms and pushing the boundaries of innovation. Youll discover the people, organizations, and technologies that are catalyzing a re-thinking of industry, business, economic development and education, and youll explore the ways in which specific types of participation could propel the movement toward greater access and inclusivity. You may even discover your own inner Maker, and decide to join the revolution. The worlds greatest problems will only be solved by the creativity, ingenuity, and innovation of its inhabitants. The Maker Movement and the revolution it heralds holds that truth at its core, and strives to give everyone access to the knowledge, tools, experience, and community they need to change the world. This book takes you inside the movement, and helps you find your place. Understand the drivers, depths, and goals of the Maker Movement Explore the major trends and technologies that enable makers Learn how institutions can engage and participate in the Maker Revolution Find your inner revolutionary and become a part of the changing world The new revolution will not be televised-it will be something you hold in your hand, something you use every day, and the spirit of the community that created it. The Maker Revolution brings you into the fold to show you the power of breaking away from the status quo and will show you how you too can help change the world. MARK R. HATCH (markrhatch.com) is the former CEO and a co-founder of TechShop, a focal point in the emerging Maker Movement and sits on the board of Maker Media. He is currently the CEO of Maker Partners, a speaking, consulting and advocacy firm. He is an Entrepreneur in Residence at the Jacob Institute for Design Innovation at UC Berkeley, an Affiliate of The Institute for the Future, and Adjunct Faculty at Singularity University. He is also a General Partner of Network Society Ventures and runs a private investment syndicate on AngelList.

Anbieter: ciando eBooks
Stand: 21.11.2017
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The Maker Revolution - Building a Future on Cre...
22,99 € *
ggf. zzgl. Versand

Become a force for change through community, access, knowledge, and innovation The Maker Revolution is a guidebook to the new industrial revolution. Artisans, crafters, DIYers, and inventors around the globe are changing the way we change the world-are you ready to join the movement? This book shows you how to find your place in the revolution. Youll learn how the movement came about, and how Makers are already shifting paradigms and pushing the boundaries of innovation. Youll discover the people, organizations, and technologies that are catalyzing a re-thinking of industry, business, economic development and education, and youll explore the ways in which specific types of participation could propel the movement toward greater access and inclusivity. You may even discover your own inner Maker, and decide to join the revolution. The worlds greatest problems will only be solved by the creativity, ingenuity, and innovation of its inhabitants. The Maker Movement and the revolution it heralds holds that truth at its core, and strives to give everyone access to the knowledge, tools, experience, and community they need to change the world. This book takes you inside the movement, and helps you find your place. Understand the drivers, depths, and goals of the Maker Movement Explore the major trends and technologies that enable makers Learn how institutions can engage and participate in the Maker Revolution Find your inner revolutionary and become a part of the changing world The new revolution will not be televised-it will be something you hold in your hand, something you use every day, and the spirit of the community that created it. The Maker Revolution brings you into the fold to show you the power of breaking away from the status quo and will show you how you too can help change the world. MARK R. HATCH (markrhatch.com) is the former CEO and a co-founder of TechShop, a focal point in the emerging Maker Movement and sits on the board of Maker Media. He is currently the CEO of Maker Partners, a speaking, consulting and advocacy firm. He is an Entrepreneur in Residence at the Jacob Institute for Design Innovation at UC Berkeley, an Affiliate of The Institute for the Future, and Adjunct Faculty at Singularity University. He is also a General Partner of Network Society Ventures and runs a private investment syndicate on AngelList.

Anbieter: ciando eBooks
Stand: 14.11.2017
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Marketing with Social Media - 10 Easy Steps to ...
14,99 € *
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Introduce your business to the world with this essential guide to social media marketing Marketing with Social Media: 10 Easy Steps to success for Business is your step-by-step guide to using Facebook, LinkedIn, Twitter, Google+, Pinterest and YouTube to promote your business. In 10 quick and easy steps, youll learn how to use social media effectively, establish a simple marketing plan and measure the results of your efforts. Youll learn the basics of building profile pages, and how to create appropriate content that can be accessed by thousands of potential customers. This new edition is packed full of tips, traps to avoid and social media success stories, plus information on the newer platforms including Vine and Instagram. Social media is a low-cost marketing strategy that can be a huge bonus to small businesses. With the right technique, you can get to know your customers better, and expand your networks without breaking the bank, all while retaining full control over your message. Marketing with Social Media shows you how best to shape your social media strategy to suit your particular business, with practical advice and expert insight into the components of a successful campaign. Youll learn to: Create a profitable social media strategy for your business Exploit each platform to reap the highest returns Master the basics of each platform, and optimise your content Shape your reputation and promote your social media efforts Early success is important to the longevity of a resource-poor companys campaign. When done correctly, social media can propel a small business into unprecedented profitability, whereas misguided or half-hearted attempts result in wasted time. For small business owners seeking increased exposure without increased expenses, Marketing with Social Media is a roadmap to online social media campaigns. LINDA COLES is a social media specialist helping businesses make the most of online tools to grow their customers and networks. A conference speaker and author on building relationships, she also consults on how to use relationships, online and off, as a way to grow your business connection base and network online effectively.

Anbieter: ciando eBooks
Stand: 12.12.2017
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Marketing with Social Media - 10 Easy Steps to ...
14,99 € *
ggf. zzgl. Versand

Introduce your business to the world with this essential guide to social media marketing Marketing with Social Media: 10 Easy Steps to success for Business is your step-by-step guide to using Facebook, LinkedIn, Twitter, Google+, Pinterest and YouTube to promote your business. In 10 quick and easy steps, youll learn how to use social media effectively, establish a simple marketing plan and measure the results of your efforts. Youll learn the basics of building profile pages, and how to create appropriate content that can be accessed by thousands of potential customers. This new edition is packed full of tips, traps to avoid and social media success stories, plus information on the newer platforms including Vine and Instagram. Social media is a low-cost marketing strategy that can be a huge bonus to small businesses. With the right technique, you can get to know your customers better, and expand your networks without breaking the bank, all while retaining full control over your message. Marketing with Social Media shows you how best to shape your social media strategy to suit your particular business, with practical advice and expert insight into the components of a successful campaign. Youll learn to: Create a profitable social media strategy for your business Exploit each platform to reap the highest returns Master the basics of each platform, and optimise your content Shape your reputation and promote your social media efforts Early success is important to the longevity of a resource-poor companys campaign. When done correctly, social media can propel a small business into unprecedented profitability, whereas misguided or half-hearted attempts result in wasted time. For small business owners seeking increased exposure without increased expenses, Marketing with Social Media is a roadmap to online social media campaigns. LINDA COLES is a social media specialist helping businesses make the most of online tools to grow their customers and networks. A conference speaker and author on building relationships, she also consults on how to use relationships, online and off, as a way to grow your business connection base and network online effectively.

Anbieter: ciando eBooks
Stand: 07.11.2017
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Business Plans For Canadians for Dummies
17,99 € *
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The only book dedicated to helping Canadians write winning business plans, newly revised and updated Packed with everything you need to get your business moving in the right direction-whether youre part of a large corporation or a one-person show- Business For Canadians For Dummies, Second Edition is the ultimate guide to building a better, more productive, and more profitable business. Accessible and comprehensive, the book walks you through every milestone in business planning, including creating a right-on mission statement; pinpointing the needs of your customers; scoping out the competition; simplifying all the financial stuff; staying on top of trends, and fostering a winning atmosphere for your staff. Fully revised and updated, this new edition offers information anyone starting a business in Canada needs to know. Author and small-business expert Nada Wagner presents invaluable resources to help you write a plan, examines how government policies affect business, and looks at business trends unique to Canada. With inspiring-and cautionary-anecdotes about Canadian businesses, Business Plans For Canadians For Dummies is a fun and informative read for any entrepreneur. Newly revised edition of the only book that helps Canadians write better business plans, loaded with all-new content Covers the key milestones in business planning at every stage Filled with anecdotes about real businesses to bring the concepts described vividly to life Includes a brand new sample business plan, complete with financial documents An invaluable resource for entrepreneurs and business owners across the country, Business Plans For Canadians For Dummies, Second Edition is the definitive book on building a business plan, and creating a better business. Paul Tiffany , PhD, is a professor at the Haas School of Business, UC Berkeley. Steven D. Peterson , PhD, is the founder and Managing Partner of Strategic Play. Nada Wagner , MBA, is one of the principals of Next Wave Marketing and a professor at The Business School, Humber ITAL.

Anbieter: ciando eBooks
Stand: 07.11.2017
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How to Build an Online Business - Australias To...
17,99 € *
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The ultimate guide to launching and growing an online business Youve got a crazy idea, a hobby, a business or special expertise. You want to take it online, and you want to it be a money-making success. But what do you do next? Using a simple 5-step approach, best-selling author and digital marketing specialist Bernadette Schwerdt uncovers the inside tips and tricks that Australias most successful online entrepreneurs use to build their multi-million dollar businesses. For those just starting out, this book will help you identify the best business idea to pursue, guide you on how to set it up and give you the strategies to grow it quickly using low-cost tools. For those with existing businesses, youll learn how to maximise your online impact and access the little-known but powerful tools and technologies the top disruptors use to create a global presence. Featuring dozens of case studies of how Australias most successful disruptors have done it, Bernadette reveals the underlying patterns common to all successful online businesses - what they did right, what they did wrong, what they would do differently and the short cuts to building an online business that only the successful know. Youll learn how to: Develop the entrepreneurial mindset needed to turn your passion, hobby or expertise into an online business Access free tools and technologies to help you build and test your online idea (before launching) to ensure a viable market exists Create a minimum viable product (MVP) that attracts attention and generates instant income Source web developers, designers and other important suppliers for a fraction of the usual cost Write, pitch, persuade and present like a professional to attract investors, customers and high-quality strategic partners Understand the basics of the Internet of Things, virtual reality, augmented reality and artificial intelligence and use these technologies to help your business create a point of difference Work from home and set up your online business in just a few hours a week Whether you are starting an online business or building on an existing one, How to Build an Online Business is your complete, how-to guide for making it a success. BERNADETTE SCHWERDT is the author of the best-selling book Secrets of Online Entrepreneurs and the executive producer of the video series of the same name as featured on The Age and The Sydney Morning Herald websites. She is the founder of the Australian School of Copywriting, and a keynote speaker and advisor to Australias top corporations in the areas of digital marketing, communications and innovation. Find out more at www.bernadetteschwerdt.com.au

Anbieter: ciando eBooks
Stand: 26.03.2018
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How to Build an Online Business - Australias To...
17,99 € *
ggf. zzgl. Versand

The ultimate guide to launching and growing an online business Youve got a crazy idea, a hobby, a business or special expertise. You want to take it online, and you want to it be a money-making success. But what do you do next? Using a simple 5-step approach, best-selling author and digital marketing specialist Bernadette Schwerdt uncovers the inside tips and tricks that Australias most successful online entrepreneurs use to build their multi-million dollar businesses. For those just starting out, this book will help you identify the best business idea to pursue, guide you on how to set it up and give you the strategies to grow it quickly using low-cost tools. For those with existing businesses, youll learn how to maximise your online impact and access the little-known but powerful tools and technologies the top disruptors use to create a global presence. Featuring dozens of case studies of how Australias most successful disruptors have done it, Bernadette reveals the underlying patterns common to all successful online businesses - what they did right, what they did wrong, what they would do differently and the short cuts to building an online business that only the successful know. Youll learn how to: Develop the entrepreneurial mindset needed to turn your passion, hobby or expertise into an online business Access free tools and technologies to help you build and test your online idea (before launching) to ensure a viable market exists Create a minimum viable product (MVP) that attracts attention and generates instant income Source web developers, designers and other important suppliers for a fraction of the usual cost Write, pitch, persuade and present like a professional to attract investors, customers and high-quality strategic partners Understand the basics of the Internet of Things, virtual reality, augmented reality and artificial intelligence and use these technologies to help your business create a point of difference Work from home and set up your online business in just a few hours a week Whether you are starting an online business or building on an existing one, How to Build an Online Business is your complete, how-to guide for making it a success. BERNADETTE SCHWERDT is the author of the best-selling book Secrets of Online Entrepreneurs and the executive producer of the video series of the same name as featured on The Age and The Sydney Morning Herald websites. She is the founder of the Australian School of Copywriting, and a keynote speaker and advisor to Australias top corporations in the areas of digital marketing, communications and innovation. Find out more at www.bernadetteschwerdt.com.au

Anbieter: ciando eBooks
Stand: 26.03.2018
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