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Amazon and the Rise of E-commerce - The story o...
4,99 € *
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Find out how Amazon conquered the world in just 50 minutes!In less than two decades, Amazon grew from a startup to become the world leader in online shopping, with hundreds of millions of customers around the world. However, the future did not always look so bright for the internet giant: its unconventional business model initially left investors worried, and it had to overcome the burst of the internet bubble that led to the collapse of many other young tech companies. In this concise and accessible guide, you will find out how Jeff Bezos was able to steer Amazon from its humble beginnings in a garage in Seattle to its current position as one of the most influential companies in the world.In 50 minutes you will:•Learn about Amazons history, from 1994 right up to the present day•Understand its innovative business model and find out why it was so successful•Identify the opportunities and challenges for online shopping in the futureABOUT 50MINUTES.COM | BUSINESS STORIESThe Business Stories series from the 50Minutes collection provides the tools to quickly understand the innovative companies that have shaped the modern business world. Our publications will give you contextual information, an analysis of business strategies and an introduction to future trends and opportunities in a clear and easily digestible format, making them the ideal starting point for readers looking to understand what makes these companies stand out.

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Stand: 07.11.2017
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Amazon, génie de le-commerce - « Travailler dur...
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Un guide pratique et accessible pour tout savoir sur Amazon et son fondateur Jeff Bezos !Au départ simple librairie en ligne, Amazon est devenu en moins de deux décennies le leader mondial du commerce sur Internet. Propulsé sur le devant de la scène, il fait aujourdhui partie de ceux quon appelle les « Big Four » avec Apple, Google et Facebook. Depuis sa création, le groupe de Jeff Bezos déploie ses ailes et lance chaque année de nouveaux produits ou services innovants.Ce livre vous aidera à :• Comprendre la révolution quincarne Amazon.com• Connaître les dessous de la création de lentreprise• Vous rendre compte que lexpérience client est au centre de la stratégie dAmazon• Et bien plus encore !Le mot de léditeur : « Avec lauteure, Myriam MBarki, nous avons voulu retracer la courte mais fabuleuse histoire dune entreprise dont le succès fulgurant fait rêver les jeunes entrepreneurs et trembler ses concurrents. » Laure DelacroixÀ PROPOS DE LA SÉRIE 50MINUTES | Business StoriesLa série « Business Stories » de la collection 50MINUTES propose des documents qui invitent tous les curieux à réfléchir et à sinspirer des plus grandes entreprises qui ont marqué notre histoire ou qui participent au paysage économique actuel. Nous avons conçu la collection Business & Economics en pensant aux nombreux professionnels obligés de se former en permanence en économie, en management, en stratégie ou en marketing. Nos auteurs combinent des éléments de théorie, des pistes de réflexion, et, pour certains sujets, des études de cas et de nombreux exemples pratiques pour permettre aux lecteurs de développer leurs compétences et leur expertise.

Anbieter: ciando eBooks
Stand: 07.11.2017
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Amazon - El gigante del comercio electrónico
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Jeff Bezos, el genio que crea el gigante AmazonEste libro es una guía práctica y accesible para descubrir las claves sobre Amazon, que le aportará la información esencial y le permitirá ganar tiempo.En tan solo 50 minutos usted podrá:•Entender cómo Amazon se ha convertido en menos de dos décadas en líder mundial del comercio en línea y cómo se ha llegado a formar parte de los Big Four de internet, junto a Apple, Google y Facebook •Conocer en profundidad la biografía del creador de Amazon, Jeff Bezos, un hombre dotando de un gran talento y de una increíble visión para los negocios que hace despegar una empresa por la que en un principio pocos apostaban•Identificar las expectativas de crecimiento y desarrollo de Amazon en el futuro, así como los desafíos y los retos a los que tendrá que enfrentarse para mantener su frenético ritmo de expansión y crecimientoSOBRE 50MINUTOS.es | Economía y empresa50MINUTOS.es le ofrece las claves para entender rápidamente las principales teorías y conceptos que rigen el mundo económico actual.Nuestras obras combinan teoría, estudios de caso y múltiples ejemplos prácticos para que amplíe sus competencias y conocimientos sin perder tiempo. ¡Descubra en un tiempo récord las claves para el éxito de su negocio!

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Stand: 21.11.2017
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Advances in Crowdsourcing
83,29 € *
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??This book attempts to link some of the recent advances in crowdsourcing with advances in innovation and management. It contributes to the literature in several ways. First, it provides a global definition, insights and examples of this managerial perspective resulting in a theoretical framework. Second, it explores the relationship between crowdsourcing and technological innovation, the development of social networks and new behaviors of Internet users. Third, it explores different crowdsourcing applications in various sectors such as medicine, tourism, information and communication technology (ICT), and marketing. Fourth, it observes the ways in which crowdsourcing can improve production, finance, management and overall managerial performance. Crowdsourcing, also known as massive outsourcing or voluntary outsourcing, is the act of taking a job or a specific task usually performed by an employee of a company or contractors, and outsourcing it to a large group of people or a community (crowd or mass) via the Internet, through an open call. The term was coined by Jeff Howe in a 2006 issue of Wired magazine. It is being developed in different sciences (i.e., medicine, engineering, ICT, management) and is used in the most successful companies of the modern era (i.e., Apple, Facebook, Inditex, Starbucks). The developments in crowdsourcing has theoretical and practical implications, which will be explored in this book. Including contributions from international academics, scholars and professionals within the field, this book provides a global, multidimensional perspective on crowdsourcing.?

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Stand: 07.11.2017
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The Purpose of Business - Contemporary Perspect...
101,64 € *
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Business is a vital institution for a flourishing society, but there is mounting concern about its role in distorting wealth distribution, enabling and rewarding unethical behaviour, and despoiling the natural environment. A Consortium was formed in 2009 under the leadership of David Gautschi to bring together academics, business people, and interested members of society from around the world to discuss two questions: what is the purpose of business, and what is the role of the business school in the academy? Consortium Fellows gathered in eight sessions over five years from 29 countries to discuss, debate, and share perspectives on these questions. The Purpose of Business is an edited collection drawing from the perspectives of these sessions, with contributors from North America, South America, Europe, and Asia bringing culturally and intellectually diverse perspectives on these critical questions. This multifaceted work offers an exploration of business in relation to religion, art, neuroscience, geopolitics, energy, and beyond to inspire a better understanding of the role of business in the 21st century interconnected world. Denise Daniels, Seattle Pacific University, USA Albert Erisman, Seattle Pacific University, USA Adriana Fabrega, El Castillo, Argentina Fabian Fabrega, El Castillo, Argentina David Gautschi, Fordham University, USA Philippe Naert, Oxford Policy Management Limited, UK Indira Parikh, Foundation for Liberal and Management Education (FLAME), India Patrick Ryan, Fordham University, USA Hersh Sheffrin, Santa Clara University, USA Jonathan Story, INSEAD, France Jeff Van Duzer Seattle Pacific University, USA

Anbieter: ciando eBooks
Stand: 14.11.2017
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